As Built : The Podcast

The professionals who build buildings also need to build their practices.

The key to business development in the built environment is understanding the relationship between architect, building materials, contractors and clients – and how each group makes decisions.

In As Built, you’ll hear from industry leaders about how they built their practice. Hosts Brian Jones and Patience Jones also provide insights from their experiences helping firms in the built environment industry grow and succeed.

Episode: 84

Tech Stack: Website Images: How Big Is Too Big?

Images showcase the amazing work your firm does, but using the wrong format or size can cause issues for your website – and the people visiting it. So how do you fix that?

Episode: 82

Building Consensus

No matter the decision, big or small, it’s important to build a consensus among your team to foster trust and growth.

Episode: 80

Tech Stack: Cookie Update

Google’s third-party cookies are here to stay, but that doesn’t mean first-party data isn’t worth the investment.

Episode: 79

Expanding the Map

You’ve decided to expand your geographical territories. It’s a great opportunity for new business, but there’s a lot more that goes into it than posting an announcement to your website.

Episode: 75

Tech Stack: LinkedIn Platform Updates

The latest LinkedIn update changes how your posts display. Learn what’s changing and how to work around it.

Episode: 74

Trade Show Best Practices

Thinking about attending or exhibiting a trade show, in this episode, we discuss ways to stand out (in a good way) and make meaningful connections.

Episode: 73

Panic Is Not a Marketing Strategy

In this episode, we discuss panic and how to develop a marketing strategy that isn’t based on anyone’s hair being on fire.

Episode: 68

Growth Challenges: Reporting

In this episode of our Growth Challenges series, we explore setting up reporting that actually matters.

Episode: 66

Project Fatigue

In this episode, we’re talking about the fatigue that your audiences feel when your firm talks about the same one or two projects to the exclusion of others.