Building Materials Marketing

Strategic digital marketing that drives building materials sales.

Digital marketing makes the difference between success and struggle.

Strategic digital marketing is no longer a “nice to have” part of building materials businesses. If you want to sell to architects, owners and contractors, It’s a must-have.

The market for building materials continues to grow. There are sales to be had—will they go to your firm, or a competitor’s?

Building materials manufacturers and distributors have different marketing needs.

The sales cycles for manufacturers and distributors can be different, so marketing needs to solve different kinds of challenges.

Manufacturers

Creating brand awareness and brand demand

Equipping dealers with the sales training and marketing materials they need

Driving more sales to architects, owners and contractors

Driving more direct-to-consumer sales (if you sell to consumers)

Dealers

Creating brand awareness and brand demand

Staying ahead of in-market competitors

Maintaining a competitive edge when you don’t have exclusive territories

Driving more sales to architects, owners and contractors

Our Digital Marketing Addresses Building Materials Pain Points Including:

Our proven approach to building materials marketing can grow the number and quality of your sales.

We use a proven approach that position your products as solutions and attract the attention of architects, owners, and contractors.

The first step is a free 30-minute consultation to review your current marketing and identify your most urgent marketing needs.

Resources

When Social Media Is a Search Engine: How Social Media and SEO Impact Your Discoverability
What Discoverability Is, and Why It Matters for Your Firm
The Right Social Media Channels for Building Materials Firms to Connect with Architects