As Built : The Podcast

The professionals who build buildings also need to build their practices.

The key to business development in the built environment is understanding the relationship between architect, building materials, contractors and clients – and how each group makes decisions.

In As Built, you’ll hear from industry leaders about how they built their practice. Hosts Brian Jones and Patience Jones also provide insights from their experiences helping firms in the built environment industry grow and succeed.

Episode: 75

Tech Stack: LinkedIn Platform Updates

The latest LinkedIn update changes how your posts display. Learn what’s changing and how to work around it.

Episode: 74

Trade Show Best Practices

Thinking about attending or exhibiting a trade show, in this episode, we discuss ways to stand out (in a good way) and make meaningful connections.

Episode: 73

Panic Is Not a Marketing Strategy

In this episode, we discuss panic and how to develop a marketing strategy that isn’t based on anyone’s hair being on fire.

Episode: 72

AI Updates to Discoverability

We discuss what the new “fourth audience” of AI means for how discoverable your firm is – and how to turn this new development into an opportunity.

Episode: 71

Fighting Social Sameness

In this episode, we talk about social sameness: the phenomenon that results in one or two social personas being adopted as the way everyone shows up.

Episode: 70

Unlocking Your Firm’s IP

In this episode, we explain how to identify your firm’s IP and put it to use.

Episode: 69

Interview with Diane Hoskins, FAIA, NCARB

Diane discusses how her background influenced her career, the discoveries that came from this book’s creation, and why now is the best time to be an architect.

Episode: 68

Growth Challenges: Reporting

In this episode of our Growth Challenges series, we explore setting up reporting that actually matters.

Episode: 67

Are You Getting In Your Own Way?

In this episode, we explore the ways firm leaders can hinder progress toward goals, whether that’s simply not taking action or actively creating obstacles.