Email marketing has come a long way in the past few years, but the improvements have come at a cost. On one hand, you can now reach customers more affordably and reliably than ever before with a good email newsletter. On the other hand, most marketers are seeing their open rates and subscription...
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There is an old proverb that goes something like this: a cup that’s already full can’t hold any more water. It’s the sort of thing you might...
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The majority of business owners think of “content marketing” as equating to writing lots of blog posts every month. That’s certainly an...
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If you follow our online marketing blog you already know how important it is to keep a close eye on your web analytics. Despite what a lot of...
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It’s well-known that a lot of businesses follow a seasonal up-and-down pattern. Retailers do most of their work right before the holidays, for...
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Why would someone work with your law firm instead of another one? You have the answer to that question, but your potential clients might not....
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Often, when business owners come to us looking for help with web design and online marketing, it’s because they want “more sales,” “more...
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When it comes to Instagram, a lot of the business owners and professionals we meet with think of it as an app for teens to trade memes, or for...
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Are you capturing as many online leads as you could be? Most businesses aren’t. To the average marketer, a website visit ends in one of two...
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Have you ever taken a quiz or survey on one of your favorite websites? We all have. Quizzing can be a fun way to test our knowledge and see how...
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Graphicmachine is a Kansas City Marketing Agency—Advertising, Digital, Branding, Design, Marketing