Email marketing is a key component of lead generation and overall sales enablement. The data available on email marketing campaigns gives businesses insights into how healthy their overall mailing list is and how their news and content resonate with their audiences. Email newsletters are an effective tool for keeping your business top-of-mind with prospective clients without annoying them.
Our email marketing services include strategizing the right content to resonate with your audiences, developing the best designs to work well across mobile devices, choosing the optimal frequency and distribution dates and times to maximize readership, and tracking the right data to improve future messages.
As a strategic partner, we also help you avoid the panic and regret that comes with sending something that sounds out of touch or reflects poorly on the business. This includes everything from making sure emails are error-free to navigating current events and adjusting your messaging or frequency appropriately.