Services >

Design

When linked with strategy, design can be a powerful tool for reaching your business goals.

Aspects of Design also include:

Graphic Design

We design and produce digital and print materials that further support your marketing, including digital banners, e-newsletters, social media assets, print ads, business cards, and other identity and branding collateral.

Branding and Identity

Do you look and sound the way you should to attract the kinds of clients, customers, and employees you want? This impacts how current and prospective clients feel about working with you, but it also impacts search engine rankings and whether prospective clients and employees can find you.

A logo is one component of a brand, but it’s not (or shouldn’t be) the only touchpoint that people will interact with. We make sure that your business or organization has a clear and consistent way of presenting itself at every stage of client interaction, from how you talk about what you do to how your website looks to how your staff answer the phone. We help you define your brand and create assets that you need to convey it, including websites, e-newsletters, print collateral, and social media content. We also help educate your staff about the role that consistent branding and design plays in growing awareness of your company and increasing opportunities for sales leads and provide training as necessary.

Branding and Identity

Do you look and sound the way you should to attract the kinds of clients, customers, and employees you want? This impacts how current and prospective clients feel about working with you, but it also impacts search engine rankings and whether prospective clients and employees can find you.

A logo is one component of a brand, but it’s not (or shouldn’t be) the only touchpoint that people will interact with. We make sure that your business or organization has a clear and consistent way of presenting itself at every stage of client interaction, from how you talk about what you do to how your website looks to how your staff answer the phone. We help you define your brand and create assets that you need to convey it, including websites, e-newsletters, print collateral, and social media content. We also help educate your staff about the role that consistent branding and design plays in growing awareness of your company and increasing opportunities for sales leads and provide training as necessary.

See how design impacts:

Website Design & Development

From landing pages to websites and apps, we design and develop strategic solutions that resonate with your target audiences.

What Makes or Breaks a Logo Design?

There are a handful of characteristics any business owner should definitely keep in mind while evaluating logo designs and design firms.

7 Web Design and Internet Marketing Trends for 2016

Here are seven things in marketing and web design we can safely predict you’ll see more of in the coming 12 months.

What “I Don’t Know” Really Means, and How to Keep It From Killing Your Progress

If you're going to have effective communication, no matter what the context, you have to be able to push past "I don't know" and get to the specific meaning for that person. Often, "I don't know" can come as a response to feeling unsure or vulnerable.

How Lou Reed Can Make Us Better Designers

Whether you thought he was a genius, a curmudgeon, or knew him only as that guy from the Stefan Sagmeister album cover, he was an artist who never stopped trying new things.

The Truth About Design No. 5

One of the biggest stumbling blocks for a project can be "I like it" (from the designer) or "I don't like it" (from the client). What we like or don't is personal and individual, meaning it is hardly ever a good litmus test for whether something will successfully communicate the correct message and function to a group of people larger than one.

The Truth About Design No. 4

Embrace the medium. What are the best tools for that medium? What are its strengths and weaknesses? How can I use what exists in one medium as a basis for something completely separate in another medium?

7 Qualities of a Successful Logo and 3 Things a Logo Can’t Do

Whether you're a new business looking to create a logo or an established business thinking about refreshing your logo, it's good to remember what a logo does and what it is not.

The Truth About Design No. 3

"Design" is the resultant of an aesthetic vision combined with a functional goal. It could be a web design, a building design, a logo design, a clothing design, etc., but the functional goal is crucial. If I draw a tree on a piece of paper, I haven't "designed" a tree, I've drawn a tree.

The Truth About Design No. 2

How you choose your words can impact how people react to your design work.
Graphicmachine Logo Footer
© 2018 Graphicmachine, Inc.
Privacy Policy / Terms / Contact

140 Walnut Street, Suite 202
Kansas City, MO 64016
(816) 291-3697


Graphicmachine is a Kansas City Marketing Agency—Advertising, Digital, Branding, Design, Marketing