As Built : The Podcast

The professionals who build buildings also need to build their practices.

The key to business development in the built environment is understanding the relationship between architect, building materials, contractors and clients – and how each group makes decisions.

In As Built, you’ll hear from industry leaders about how they built their practice. Hosts Brian Jones and Patience Jones also provide insights from their experiences helping firms in the built environment industry grow and succeed.

Episode: 46

Checkup: CRM

We kick off the new “Checkup” series, discussing how – and how often – to maintain your Customer Relationship Management (CRM) system.

Episode: 45

As Built Interview with Brent Buck

Architect Brent Buck discusses the evolution of his career and the design of Frame 122, a five-story residential building made from cross-laminated timber.

Episode: 44

When Everyone Is a Marketer

Most likely, everyone in your firm has opinions about marketing. These can range from “here are the 12 things I want the firm to do” to “everything you’re doing is wrong.” In this episode, we offer some tips on how to receive all of the input from … well, everyone about your firm’s marketing.

Episode: 43

Why Does Your Firm Need a Marketing Strategy?

“Marketing strategy” has become dangerously synonymous with “busy work” or “pointless thing we don’t want to do.” In this episode, we discuss why firms need marketing strategies – and a straightforward way to create a marketing strategy that helps your firm reach its goals.

Episode: 42

As Built Interview with Jonathan Marvel, FAIA, ASLA Affiliate, ANFA

As Marvel Designs celebrates its 10th anniversary this year and the recent opening of its new office in Barcelona, Founding Principal Jonathan Marvel shares his professional journey and the growth of the firm over years and continents.

Episode: 41

It's Not About You

Talking about yourself in your marketing? There’s a better approach that’s rooted in talking about all of the same information from your client’s perspective.

Episode: 40

Growth Challenges: Partner Exit

When a partner or leader exits your firm, they may give you a heads up – or not. Here’s how to navigate your way through the next phase.

Episode: 39

Tech Stack: Brand Standards for Video Calls

In this Tech Stack episode, we offer some tips to ensure your company’s video calls reflect your brand – without thwarting individuality.

Episode: 38

As Built Interview with Paul Clayton, AIA, LEED AP

In this episode, host Brian Jones talks with Paul Clayton, architect and principal at the Austin and San Antonio-based architecture firm Clayton Korte. Paul discusses the evolution of his career, including the decision he made to purchase the firm formerly known as Emily Little Architect and its evolution into Clayton Korte.