Marketing Services for Creative Services Firms

What We Do

 

Creativity is personal. That’s why our marketing services for creative professionals are specifically tailored to reaching the right audiences in an authentic way. We cultivate relationships that also help to educate prospective clients, buyers, funders, gallerists, and consumers about not only your work but your process, experience, and training.

Key Benefits

  • Increase the number of prospective clients and sales leads
  • Attract better clients and higher-revenue projects and commissions
  • Meaningfully measure your marketing results so you’re only spending on what works 
  • Grow your revenue and your business

We start by capturing the attention of your target audiences. Our proven methodologies increase your exposure and out you in front of the people who need to know about your work.

Digital tools have made it even easier to dismiss the value of creative services, because “anyone can do it.” We know that’s not true, and we make sure your audiences know the difference in working with professionals. 

We determine your specific marketing and business goals, and then we use a combination of strategy and tactics to achieve those goals.

We work with creative agencies and studios, publishers, photographers, authors, and arts organizations.

Strategy includes:

  • Marketing strategy
  • Sales strategy
  • Social media strategy
  • Content strategy
  • Lead generation
  • Sales funnel development
  • Marketing analytics
  • Digital advertising & paid search

Tactics include:

  • Drip campaigns
  • Search engine optimization
  • Content creation 
  • Research
  • Website development
  • Website maintenance
  • CRM implementation
  • Social media management
  • Publicity
  • E-newsletters

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Marketing Watt

Our Marketing Watt platform is specifically designed to measure and improve marketing efforts for professional firms with longer sales cycles. It tracks what’s relevant for your specific business goals and includes monthly tailored recommendations for how to get more out of your marketing.

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